BIGSOUND 2017

About

Every September, Brisbane’s Fortitude Valley comes alive with a global gathering of musicians, industry, brands, media and music lovers. We were excited to help bring BIGSOUND 2017 to life – a festival that has been instrumental in uncovering artists like Flume, Courtney Barnett and Gang of Youths.

Team

Dave Byrne
Dave
Niqui Toldi
Niqui
Jacob Clarke
Jacob
Scott de Jonge
Scott
Mel Tickle
Mel
Irena Koszarycz
Irena
Nicole Ferrier
Nicole
James Henry IV
James
Sem Han
Sem

#Brand + Website

QMusic was ready to take BIGSOUND Festival and Conference to new heights in 2017. We were proud as punch to deliver an energetic new brand, website and social media strategy that truly matched the vibrancy of the annual music event. With a staff of less than 10, it was also important to help streamline QMusic's workflow, which was achieved by updating their digital architecture and simplifying online application and scheduling processes.  

BIGSOUND not only gives artists a genuine opportunity for a career leg up, it also generates millions of dollars for Queensland's economy. We were thrilled to be part of the event's most successful year yet. Toot toot!

View Website

81k

Website visits from launch to end of Festival

654k

Page views from launch to end of Festival

573k

Australian festival-goers reached, attributed to Facebook advertising

AGDA

2017 AGDA award finalist


#Visual Arts Showcase

Our designer and illustrator Niqui Toldi was one of eight artists invited to participate in BIGSOUND’s first Visual Arts showcase. Using large format printing, inflatables, poster paste-ups and paint over windows and shopfronts, Fortitude Valley was transformed into a red and purple playground.

This is very Upside Down world Stranger Things vibes.

Zan Rowe, Triple J

#Photography

Highlights were snapped by designer and photographer Dave Byrne, who captured the likes of Cub Sport, Donny Benet, WAAX and Holiday Party (feat. our own Mel Tickle!), among others.